01/28/19

PR Account Supervisor/Account Director, Financial & Professional Services Team

ICR, a leading corporate communications firm, is seeking an Account Supervisor/Director to join its Financial & Professional Services team. The Account Supervisor/Director will work closely with senior management to provide critical communications and media relations support to the firm’s diverse roster of financial and professional services clients. This individual will be responsible for leading multiple accounts, and be relied upon to develop and execute strategic communications plans that advance client business objectives, influence public opinion and enhance corporate reputation. On an ad-hoc basis, this individual will assist on crisis communications and special situation projects. The ideal candidate is passionate about media relations and excels in a team environment where management and junior staff work hand in hand to achieve outstanding results. Previous financial and/or professional services experience is highly valued.

Responsibilities:

  • Day to day account management and supervision of activities based on agreed upon PR plans
  • Drive execution of communication strategy, including aggressive pitching of business, financial and trade media
  • Play an active role in the research, planning and development of strategic corporate communications programs
  • Develop or refine corporate messaging to ensure the client’s value proposition is conveyed in a clear and compelling way
  • Maintain strong relationships with business, financial and trade media
  • Develop client content, including bylined articles, press releases, media pitches, and digital content
  • Proactive media relations to achieve quality, high-impact placements on a regular basis
  • Maintain and enhance client relationships
  • Understand the client’s overall business objectives and develop strategies in order to effectively promote specific campaigns
  • Coordinate closely with other agency groups including investor relations, digital branding on integrated client assignments and projects
  • Involvement with new business efforts, including playing an active role in pitches and the drafting of pitch and proposal materials

Qualifications:              

  • 4-7 years of relevant agency or corporate PR experience, showing proven editorial placements in business media
  • Demonstrates ability to effectively manage clients and accounts, including managing junior staff, client issues, budgets, etc.
  • Ability to take initiative and proactively pitch and anticipate client needs
  • Strong writing skills and experience developing compelling pitches
  • Social media savvy is a plus
  • Critical and structured thinker with superior analytical and problem solving abilities
  • Ability to synthesize information, set and execute on strategic and tactical objectives
  • Excellent organizational and planning skills; able to work quickly under pressure, handling and prioritizing multiple assignments
  • Creative and energetic personality
  • Exceptional attention to detail and follow-up
  • Previous experience working with financial and/or professional services clients highly preferred
  • S/B.A in public relations, marketing, business communications or related field preferred

 


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