Sara BallSenior Vice President
Sara brings more than 13 years of Communications and Public Relations experience to ICR, creating award-winning campaigns for clients that have included the industry’s coveted Silver Anvil Award of Excellence. She has an extensive background in Media Relations and has placed stories in the New York Times, Wall Street Journal, and WIRED, among many others, for top technology brands including Microsoft, Virgin Mobile and Sprint.
Prior to joining ICR, Sara held senior positions at Golin and Edelman where she worked for a range tech and consumer clients including Xbox, LINE, HTC, InMusic Brands, Infosys, and Walmart, for which she guided large teams and drove strategy around the Fortune One retailer’s seasonal campaigns and ecommerce initiatives.
Sara also draws on her early career experience as a Sr. Communications Specialist at Starbucks and award-winning radio news director and talk show host.