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Digital Media
roadshow videos
ICR is the leader in roadshow videos, leveraging our years of Wall Street experience. By combining best-in-class video production with unparalleled capital markets expertise, ICR produces IPO and secondary offering videos that deliver a company’s story to the investment community in a powerful, captivating way.
A Roadshow Video:
- Targets busy investors in a 2-4 minute format
- Captivates audience at roadshow events– they will put down their Blackberries and stay engaged
- Transforms standard presentation into a dynamic vehicle for delivering targeted, critical information
- Showcases facilities/management to give investors the “look and feel” of the business
- Gives life to company intangibles such as culture and brand
- Increases retail exposure by accompanying presentation on retailroadshow.com
- Is cost-effectively “updateable”
- Maximizes the value of an offering
Our deep expertise in the capital markets means that, unlike ad agencies or typical video production companies, we:
- Work closely with bankers, lawyers and all constituencies involved with offering
- Know how to read an S-1
- Comply with SEC governance and disclosure regulations
- Understand the target audience